What SEO tactics to implement on our Boston video production site?
I’ve a website store developed here for my Boston video production business. I’m writing blog posts relevant to video production in Boston and also have built individual service pages related to our niche including professional video production process, corporate videos, dron videdography, event coverage, testimonial videos, etc. I’ve using schema markup, on-page SEO and even asking clients to write google reviews for our vi-deo production business. What more should I do to rank higher in search results related my website and among locals in Boston.
If ‘Boston video Production’ is your primary keyword and I suppose that where the larger population and locals in Boston, MA would be searching for, so you should undertake on-page and off-page optimization including getting relevant backlinks from authority sites related to videography, photography and video production. Even you can start a youtube channel and make videos and reels about your work, and benefits of making videos that can attract more corporate clients and give you more publicity.
Write content related to video photography, like cameras, why video photography is must in today’s era and what benefits users can derive from it. If possible, write some case studies of your past clients. Add that your blog. Don’t forget interviews.
As a domain investor and SEO consultant I would suggest get a keyword-rich domain name like BostonVideoProduction.com and put a blog there. Keywords help in boosting ranking in search engines. Add right schema markup. And avoid copy-pasting AI generated content from chatgpt, perplexity or gemini. Google most de-ranks such sites later. Insted hire freelancer or copywriter. Also, buy domains related to video production in Boston which has keywords like best, top, for example: topvideoproductionboston.com likewise. You can build backlinks to it and redirect to your main business domain. Add google reviews and google maps to your site on about us/contact us pages.