I have recently hosted my website with The-Online.com and made a wordpress blog, got adsense approved and started serving ads, but I haven’t still use Auto Ads on blog that adsense provides. Right now using responsive ads and standard/fixed size ads. My fixed size ads have a very good CPM which goes above $10 CPM. I need some adsense optimization tip to that my CTR also increases.
tags: #adsense #google #optimization #blogging #tip #community #ezoic
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I can give you some adsense ad optimization tips that I’ve done for my blog. Try Auto ads. They are better than fixed ads. Also Auto ads are easy to set up and offer customization options and different ad formats.Test and experiment with your ad settings, (A/B testing). You can also let Google run experiments according to your ad format settings. Increase the number of viewable ad impressions on your site. For instance, reducing the page length and placing ads above the fold. This will lead to more clicks and thus good CTR. I’ve seen bloggers showing ads at the bottom of the page or footer. Move all those ads to header or starting of the content.
Why my Adsense revenue low? Any tips to increase the CPM rate?
The most common causes of low AdSense revenue include invalid clicks, wrong ad placement, declining CPC, and low-quality traffic sources. Try to follow the above tips shared by Alise to fix these issues that can cut into your earnings and then you’ll see the your adsense ads revenue has gone up, especially the CPM/RPM.
remove the Google Site Kit plugin if you are using and you’ll see your CPM rocket up because it had some bugs (re-enable Site Kit afterwards). Also if you are using CMP from third-party provider then it can go wrong in checking cookies and may block google adsense cookies thus ads not loading at all for certain visitors. Re-check the CMP plugin/codes.
Yes, the Complianz plugin (CMP) had some problem and it didn’t display google adsense ads even after users’ accepting the cookie. So i removed it and my adsense earning are back.
Try Auto Ads, Responsive Ads than the fixed sizes. Or if you are using fixed size ads in adsense then go for medium rectangle (300×250) which fits on mobile and desktop, and put billboard ads (970×250) in header or start of the content. Google Ad-sense does shows highest CPM/CPC ads if you use bigger ad sizes. I’ve seen 250% revenue increase when I removed smaller or tiny ad sizes and replace with larger sized adsense ads. Plus keep ads in IAB standard size, so you have 100% fill rate as well as highest CPM ads are served since they are popular. Don’t use un-popular ad sizes. For more control on ads use Google Ad Manager (GAM) its free. Use your Adsense code in to GAM, and then instert the GAM code on your blog or site and you’ll see a revenue increase.