AI Search comes to Google Search Results
Google is now rolling out organizing search results pages organized with AI in the U.S. It’s currently for recipes and on mobile only. You’ll now see a full-page experience, with relevant results organized just for you. You can easily explore content and perspectives from across the web including articles, videos, forums and more — all in one place. The good thing of this new AI search is that the web AI overviews are also providing links to webpages within the AI Overview. This driven an increase in traffic to supporting websites compared to the previous design, and people are finding it easier to visit sites that interest them.
What do you think, does the links to websites from AI Search results really drive traffic to websites?
tags: #ai #search #google #gemini #searchresults #usa #googlesearch #serp #seo