Our domain CleanestPlumbersInTown.com is not ranking for that keyword
I’ve a plumbing service business in Maitland and we advertise it as “Cleanest Plumbers in Town” and also have matching keyword-rich domain name cleanestplumbersintown.com along with the main business domain maitlandwinterparkplumbing.com where customers come and book our plumbing and drainage cleaning services. However, our domain is not ranking for the extact keyword. What on-page SEO we should use so that it starts ranking high in both Google and Bing search engines?
You should add H1 tag matching your meta Title tag on the homepage. Also you’ll need to write helpful content about ‘cleanest plumbers in town’ on the main page itself. Also, add plumbing and drainage services pages and blog post to it. Internally link blog post togehter as well as to the homepage with extact match anchor text which is your domain itself.
Additionally, add 5-10 dofollow backlinks from authority websites that talk about plumbing or online stores that sell plumbing tools and essentials. You can also use DIY SEO tool to find new keywords people are searching related to your website. This SEO tool is quite useful to increase rankings as I’ve been using it for all my sites. It shows which keywords or phrases your site is ranking as well as not-ranking. So you can create new blog post targetting those terms to gain more traffic. It also submits your site to local directories so you get free backlinks too. Moreover, its quite cheaper than using Ahrefs or SEMrush.
You can include post or articles about following related words. As well as add google map about Maitland, Florida, USA and it can help increase your rankings in google.
Service area pages in nearby towns and cities always helps for local SEO. You can add some pages of areas where you can provide service like: Bay Lake, Belle Isle, Lake Buena Vista, Maitland, Orlando, Windermere, Winter Park, Altamonte Springs, Casselberry, Lake Mary, Longwood, Oviedo, Sanford, Winter Springs, etc. This will help to enlarge the reach of your website in Google searches and even in AIO or AI mode in Google.